Six strong reasons to create video content for your brand

Let's explore the power of visual storytelling and why, in the realm of advertising, a picture is worth a thousand words.

Dinesh Sajnani

2/23/20243 min read

Welcome to the fast-paced world of business, where all brands aspire to be more than just a name. As a business owner, you are accustomed to the never-ending effort to gain visibility and connection with your target audience. Imagine having an incredible product or service that solves a problem and has the power to transform lives, but finding it difficult to express its core idea.

This is where the magic of the advertisement film kicks in. We'll go over six strong arguments in this blog post that show why commercial films are a growth booster for your business rather than just an investment. Ad films can be thought of as corporate storytellers, crafting appealing and memorable narratives that continue deeply in the minds of their viewers.

Let's explore the power of visual storytelling and why, in the realm of advertising, a picture is worth a thousand words.

High-Quality Video Content Generates More Shares
It's amazing to learn that better video content can attract
1,200% more shares than text and image content put together. This means that your message has the capacity to go viral on social media, greatly raising the visibility and interaction of your brand. It's a social media gold mine, putting your company in the spotlight and reaching a much wider audience than you could with traditional methods.

Generates More Sales with Lightning Speed

Video marketing is a powerful tool that can boost sales in addition to increasing visibility. Research indicates that companies adopting video marketing grow their revenue 49% faster than those that fail to utilise video. Video content is a great tool for influencing consumer decisions and increasing sales because of its exceptional capacity to communicate complex ideas quickly.

Builds an Emotional Connection

An important factor in decision-making is emotion. According to Gallup's research, emotions play a role in about 70% of decisions. Making emotionally charged videos that connect with your viewers not only grabs their attention but also stimulates a long-lasting relationship. Introduce the human element to your brand, tell moving tales, and build a real connection that goes beyond business dealings. As a matter of fact, seven out of ten consumers are inclined to suggest a good or service based on an emotional bond.

Helps in Building Trust

The foundation of successful brands is trust. More than any other form of advertising, earned media—such as word-of-mouth or recommendations from friends and family—is trusted by a startling 92% of consumers worldwide. Using video content to establish trust is not only beneficial, but also essential. Use real storytelling, behind-the-scenes videos, and testimonials to humanise your brand and build audience trust.


Provides Versatility in Platforms

Video content is king in the vast world of digital content. Online videos are expected to make up for over 82% of all consumer internet traffic by 2022. This flexibility guarantees that your message is seen by more people on more platforms. Video content fits into different platforms like social media, your website, and email marketing with ease, increasing the visibility and interaction of your brand.

Helps Tell Your Brand Story

The wiring of the human brain is visual. Studies show that 65% of people in general are visual learners. Leverage the storytelling potential of video to create an engaging and memorable brand narrative. Ultimately, the brain perceives visuals and audio 60,000 times quicker than written language. Make visually spectacular stories that tell your brand's story in a way that appeals to your target audience. Create an engrossing tale that is memorable by combining narration, music, and images.

Thus, consider using ad films if you want your brand to be well-known and well-liked by a large audience. They serve as unforgettable magic tales for your company.

And by the way, check out Creative Ad Films if you need assistance creating these amazing brand stories. We truly are the masters of Creative and thrilling situations. To learn more, go to Creative Ad Films. Let's turn your brand into the most amazing tale ever!